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Business of Golf

A truce between the PGA and the Saudi sovereign wealth fund looks far from secure. Plus: how to make the sport more accessible for women; a Columbia Business School professor who revolutionised the game’s analytics; off-course golf points way to the future

© Christian Petersen/Getty Images

How PIF’s financial power bought a seat at the table
A truce between the sport’s most powerful bodies and the Saudi sovereign wealth fund has been in the works for months but fears grow that the battle is far from over
The Columbia Business School professor who revolutionised golf analytics
Mark Broadie’s data-driven research into the millions of shots struck by players has radically altered the game
Female interest in golf continues to rise post-Covid
Lockdown served as the catalyst for bringing more women to the courses, now efforts are being made to make the sport more accessible
Asian Tour awaits any fallout from the golf war truce
CEO admits he doesn’t know exactly ‘how and when’ the tournament will be involved in the new PGA Tour and LIV Golf merger
Off-course golf spearheads the way to transforming the game
Newcomers to the sport flock to its virtual side but, then, not all modernists are shunning the course
Investors line up to join virtual golf league spearheaded by Tiger Woods
Superstars Woods and McIlroy back data-based format to widen game’s fan base

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