$10,000 watch tests Apple’s luxury appeal

apple iwatch gold
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A gold watch could alienate fans or add a halo to the brand

Mandatory Credit: Photo by Jason Alden/REX (1712811a) Nathalie Dauriac-Stoebe, founder and Chief Executive of Signia Wealth. Nathalie Dauriac-Stoebe at her offices near Marble Arch, London, Britain - 22 Feb 2012

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