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Two chains decline to give detail on who will take hit from cost savings
Bright Food struggled to make British cereal brand palatable to Chinese consumers
Any chief will happily devour strong, keenly priced brands
Owner may struggle to recoup its £1.2bn investment as cereal’s revenues have fallen
Small, older brands still manage to create a warm feeling
Many chiefs shun formal staff development programmes
Trend of overseas companies taking ownership of British food products is accelerating
UK ranks as prime EU destination for Chinese cash
Weetabix owner further expands its portfolio of foreign food brands
Consumers are switching from traditional breakfast choices and companies have been slow to adapt
Philippines deal shows acquisition fever unlikely to abate
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