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Music streaming service is making acquisitions and experimenting with its model to fend off rivals
They have made piracy unfashionable and are adding customers fast — but for music-streaming giants the real battle starts now
Hip-hop musician and a string of stars sing the same tune against the streaming incumbents
New private funding round could value music streaming company at close to $7bn
Streaming service sees big rise in users despite Taylor Swift rift over its free tier
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