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Cranfield University School of Management has become the latest UK business school to launch a Masters in Management degree, or MiM. The programme, which is still subject to approval at university level, will enrol its first class in September 2013.
The UK market has seen a growth in popularity in MiMs, as recent graduates from undergraduate programmes return to school in order to beef up their CVs with a view to securing their first job. In the past few years several big brand schools in North America and Europe have moved into this market, including London Business School.
The Cranfield MiM is designed for those at the beginning of their careers, with less than three years work experience. Cranfield already runs specialised masters degrees in finance and management, logistics and supply chain management and strategic marketing.
“There is potential for good growth in MScs,” says Cranfield director Frank Horwitz. That compares with the market for MBA students, he says. “There has been no growth in the MBA market in the past two years. It is difficult to see growth in the near future.”