Power dressing: Rich Riley

Rich Riley, 38, is senior vice-president and managing director of Yahoo! EMEA (Europe, Middle East and Africa). He joined the company in 1999, when it acquired Log-Me-On.com, an internet start-up he co-founded.

Shirt by Van Laack

I bought this light blue herringbone shirt in Harrods a few years ago and I like it because it feels custom-made, with the convenience of ready-to-wear. This is the kind of outfit I wear for a day of internal meetings. I dress up a bit more if I’m meeting advertisers. www.vanlaack.de

Cufflinks by Ben Silver

These are British pounds that have been enamelled by a company called Ben Silver in Charleston, which has stacks of old coins. I have them in lots of different currencies, some discontinued. I like to match them to the local culture I am visiting. www.bensilver.com

Watch by Bedat

I bought this watch in Geneva, where I live, and I bought it for its versatility because it looks good with jeans or a suit. I like the fact that it’s a quality brand but not a household name. I saw it advertised in a magazine and tore out the page. www.bedat.com

Blazer by Zegna

I end up buying Zegna suits a high percentage of the time, even when I try and browse, and this blazer is in a slim cut. I’m on the dressier side of my company. It’s very much a no-dress-code company, with a campus in California which is very casual, but I’m a bit of a face of Yahoo! to the region so I need to look polished. www.zegna.com

Trousers by Zegna

These are smarter than jeans but don’t wrinkle, are durable, and don’t make me look dishevelled when I travel.

Belt by Hugo Boss

I got it to match my shoes. I look for simple belts in a nice colour, rather than a statement accessory. www.hugoboss.com

Socks by Blacksocks

What’s great about this website is that you can get a sock subscription and then they are delivered continually. www.blacksocks.com

Shoes by Prada

These have a rubber sole and the slip-on style makes them easier in airports, and they are also versatile for any weather. www.prada.com

Copyright The Financial Times Limited 2017. All rights reserved. You may share using our article tools. Please don't cut articles from FT.com and redistribute by email or post to the web.