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For the first time in nearly 40 years, the Kellogg school will offer courses for undergraduates at its parent Northwestern University. Kellogg is following in the footsteps of other top-rated schools such as MIT Sloan, which already runs a programme for engineering undergraduate students at MIT.

The Kellogg school is going one step further by offering two different certificate programmes for undergraduates, one for engineers and the other for humanities and science students.

The first programme will be a certificate programme in financial economics and will begin in September 2007, taught in partnership with the Weinberg college of arts and sciences. This programme focuses on corporate finance, capital markets and securities pricing and has been developed for those undergraduates who already have a strong foundation in mathematics and economics.

The second certificate programme in managerial analytics will be offered in conjunction with the McCormick school of engineering and applied science and will begin in September 2008. The managerial analytics curriculum is aimed at teaching undergraduates to apply their analytical skills in order to guide strategic as well as tactical business decisions.

The university says the two programmes are a recognition of the needs of recruiters, who are increasingly looking for bright graduates with business acumen as well as a knowledge of arts or sciences.

But it is also part of a growing trend among business schools in top universities to work more closely with other university departments, an acknowledgement of the increasingly complex world of business in which managers need access to know-how on science, technology, regulation and politics as much as marketing, finance and strategy.

The Kellogg certificate programmes will each admit approximately 50 Northwestern University students a year. To enrol on the programme, students must have completed a series of undergraduate courses in subjects such as calculus, statistics and economics.

US students get a European open day

American students are opting to study in Europe in record numbers, it would seem. As a result, the MBA Tour is running events this month in three US cities designed to enable US wannabe MBAs to meet movers and shakers from European business schools.

The events, in San Francisco, New York and Washington, will be held between February 8 and 13 and attending schools will be all the European elite, including London Business School, Oxford, Saïd School of Business and the Judge Institute at Cambridge and, from outside the UK, IMD, Insead, Iese, Instituto de Empresa and HEC Paris.

Business on screen for film students

Students at Nottingham University in the UK are going to the movies this month to learn about business ethics, following a collaboration between the business school and the local cinema, aptly named the Broadway. It will be screening four films showing different aspects of business.

The screenings will be open to the public as well as to Nottingham’s students. The films will range from the 2003 French film, Work Hard, Play Hard by director Jean-Marc Moutout, to the 2005 US film Enron: The Smartest Guys in the Room, directed by Alex Gibney.

The screening of each film will be preceded by an introduction from either an academic or relevant business person and will be followed by a structured discussion.

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