Tim Cook, Apple executive:illustration by Joe Cummings

Tim Cook became chief executive of Apple Inc in August 2011, taking over from company co-founder, Steve Jobs.


He was recruited from Compaq in 1998 and given the task of slashing costs. Previously he worked for Intelligent Electronics and IBM.

Person of the Year: Apple CEO Tim Cook

The technology group’s chief executive has faced criticism but he turned things round in 2014

Apple’s Tim Cook coming out is one step

A gay CEO at a more traditional company would be an even bigger landmark

Competition in retail space heats up

Traditional retailers warm to technology as the sci-fi idea of robots helping us choose products becomes reality

‘WireLurker’ virus hits iPhones and iPads

Thousands of Apple customers may be affected as China bears the brunt

A Taylor Swift reply to Spotify

The streaming service badly wants the singer back, but this could perhaps be her reply

Apple Watch set for face off with Swiss

Arrival of smartwatches as a new market segment set to rock Alps

Bad news keeps coming for Barclays

In and out of reputational rehab, the UK bank has produced three nasty surprises in two days

Does it matter than Tim Cook is gay?

Tim Cook says ‘I’m proud to be gay’

Apple chief goes public to ‘help others’

Apple: Shanghaied

A cyber attack originating in China represents a significant setback for the company

Apple chief in China security talks

Cook meets officials after reports that hackers targeted iCloud users

Apple smashes through forecasts

Group beats Wall St expectations on revenues, earnings and iPhone sales

Apple Pay gears up for launch

More retailers and banks sign up for digital payments service

Tablet troubles are bitter pill for Apple

Technical upgrades unlikely to salve fears over iPad sales

Buybacks: Money well spent?

Critics say that the boom has diverted corporate cash from creating jobs and investment

Apple/Carl Icahn: epistolary romance

The future is in Apple’s brand, not buybacks

Icahn urges Apple to lift share buybacks

Billionaire says technology giant is ‘dramatically undervalued’

Apple hits back over ‘bendgate’ furore

Smartphone maker says it has had just nine complaints over 6 Plus

Apple sells record 10m iPhone 6 models

Pre-orders in first 24 hours also set fresh highs

Apple moves to reassure users on privacy

Focus on integrity of personal data after leaks

Bug in Apple HealthKit hits iOS 8 launch

Fitness apps removed from App Store as operating system launches

Apple set for blockbuster iPhone 6 launch

Pre-orders for flagship products hit record 4m

Apple wages war on the wallet

Apple Pay is poised to do for payment companies what the iPod did for the music industry

Apple moves into fashion with Watch

Cupertino group sees new smartwatch as more than just technology

Apple in big push to regain the Jobs spirit

Tim Cook seeks to recapture a decisive lead over rivals with Watch

Apple looks to swipe the payments market

Banks put aside their competitive fears to sign up to Apple Pay

Hollywood stars and the hackers

Stolen pictures carry wider lessons about digital security

Apple faces acid test with new iPhone

Tech group needs to prove it can still be the innovator it once was

Apple to warn users of iCloud hack bids

Heightened security follows attacks on celebrity accounts

Apple fans on hold for wearable device

Fitness-tracking gadget will not go on sale until early 2015

Chart that tells a story . . . Apple shares vs gadgets

Tech group’s shares hit new high

Apple: why so tasty?

Share price rally could be about cash, the next iPhone – or nothing at all

Managers must ask what Icahn would see

Businesses need to practise thinking like activist investors

Apple R&D spike hints at new products

More than just the annual iPhone refresh likely coming soon

Apple eyes return to high of $100 shares

Earnings expected to buoy tech group with new products on horizon

BlackRock co-founder joins Apple board

Susan Wagner becomes tech giant’s second female director

Apple to pay $400m if it loses ebook case

Company protests its innocence over claims it overcharged consumers

IBM chief Ginni Rometty and Apple counterpart Tim Cook
©Apple/Paul Sakuma

Apple joins forces with IBM

Former PC foes to sell iPhones and iPads to large companies

EU to probe Apple’s Irish tax affairs

Move by Brussels is part of widening global crackdown on avoidance

Apple’s iOS8 opens door to developers

Tech group opening up new elements of its iPhone operating system

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