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Business Guide to Sunderland

Inside this issue
• Many cities have dreamt of building a strong position in IT. Sunderland can claim success in achieving a joined-up approach
• Sunderland’s transport links have taken a big leap forward in recent years - -
Content
A long drive to prosperity
Chris Tighe explains why characterising the former centre of heavy industry is not as simple as it may seem
Economy: Call centres and cars replace old industries
But the future is by no means assured, says Chris Tighe
Motor industry: Nissan turns over a new Leaf
The electric car will be the next big milestone at the Japanese-owned plant, writes John Reed
Heavy industry: Crane producer hoists its flag over Wearside
Andrew Baxter profiles Liebherr’s Sunderland unit
Regeneration: Smart and new mixed with tatty decline
City centre needs more economic activity, writes Chris Tighe
Digital economy: Determined to play at the top of internet game
Andrew Baxter considers the benefits of the right connections
Profile: Communicator Corp
The e-mail business finds the world is its oyster but opts to take advantage of local conditions, writes Andrew Baxter
Transport: Better links are route to growth
International and local access is improving, writes Ross Robertson
Where to live: The city’s best spots
The city’s mix of urban districts, seaside locations and rural settings covers all the bases when it comes to choosing a home, writes Ross Robertson
Living guide: A host of places to get your kicks
Katy Wheeler finds there is more to do than watch football

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