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Doing Business in São Paulo

The Ponte Estaiada in Sao Paulo

Inside this issue

• About 90,000 trade fairs and events are hosted each year

• There is a desire to become a hub for software and services

• The city is also a capital of style - -

Content

A city of verve and ambition

Brazil’s vibrant and thrusting commercial capital constantly reinvents itself, writes Jonathan Wheatley

Business education: Well-schooled executives have wide choice of establishments

Dom Phillips looks at the large number of universities and colleges in the area

Regulatory burden: Agencies attempt to slice through thicket of red tape

John Rumsey assesses prospects for a plan to make life easy for businesses

Conference business: The convention capital of the Americas

The city is eager to enhance its cultural offering and invest in infrastructure, says John Rumsey

Information technology: Aim is to be a global hub for the industry

The city has developed a significant international profile, writes Dom Phillips

Service industries: Consultants cluster and prosper

The support sector has been growing rapidly, reports John Rumsey

Bioplastics: Packaging that engineers a reduced carbon footprint

Using sugar cane as input is cheaper and sustainable, says John Rumsey

Visitor guide: Centre of culture and cuisine, too

Dom Phillips offers some suggestions on how to spend free time on a trip

Corporate social responsibility: Businesses that engage with society

John Rumsey looks at some environmental and social initiatives

Luxury goods: Undisputed number one

There is no doubt it is Latin America’s capital of style, says John Rumsey