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Inside this issue
• Diffusion brands can offer cut-price kudos – and substantial profits
• Supply and demand have created selling opportunities
• Funding and rationalisation are driving a burst of dealmaking - -
Content
Buyers dictate this season’s look
Shoppers are back and so are mergers and acquisitions as big brands adapt to increased volatility, reports Rachel Sanderson
Affordability: Shoppers warm to new methods of consuming lower-cost cool
Supply and demand have created selling opportunities, says Andrea Felsted
Middle market: Second-tier brands tap into straitened times
Diffusion brands offering cut-price kudos can also provide substantial profits, writes Barney Jopson
The world economy survives crisis after crisis
The growth of the emerging economies has proved phenomenal while the world economy has proved frighteningly unstable, writes Martin Wolf
Middle East: High-end Gulf states propel region’s sales
Hope in rest of area for the rise of a consumer class, says Sarah Mishkin
Japan: Aftershocks start to die away
In spite of the March earthquake and tsunami, the country is showing great resilience, reports Michiyo Nakamoto
M&A: Funding and rationalisation set to drive burst of dealmaking
Buyers from the US and Europe especially are more confident, says Rachel Sanderson
Counterfeiting: Silence of the brands hides fight against fakes
Internet selling has made the war much harder to win, reports Haig Simonian
Interview: Spain’s Puig Group succeeds by swimming against the stream
The hybrid house has scented an opportunity, says Vanessa Friedman
Sustainability: Recession’s byproduct
Young consumers tend to be more environmentally conscious and sufficiently media- and tech-savvy, writes Sarah Murray
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