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Inside this issue
• Extensive planning is essential to plunging into the multi-channel world
• Companies are still trying to get to grips with the complexities of new media platforms
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Content
Board can struggle with data puzzle
Paul Taylor says business leaders are trying to understand how IT can cut costs but also help functions be more effective
Sales & distribution: Retailers test new ways of selling
Extensive planning is essential to plunging into the multichannel world. Michael Dempsey reports
Perspectives: A trip with a tablet can be like travelling with a donkey
Industry experts agree the next phase in the development of the tablet market will be in the business arena, writes Alan Cane
Marketing: Billboards and radio will still work to reach your customers
David Gelles finds companies still trying to get to grips with the complexities of new media platforms
Human resources: Sophisticated software is less in use for more strategic roles
Richard Donkin notes employers can access a mass of data but are also legally bound to protect privacy
Strategic planning: Look hard and social media may yield good ideas
Sifting data for subtle trends and customer sentiment is not easy, writes Stephen Pritchard
Finance: Smart systems are vital in volatile markets
Treasury management must also be backed up by good processes and company support, says Charles Batchelor
Supply chain: Useful cuts – to wasted time and materials
Ed Hammond looks at how companies are using IT to work more efficiently
