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Understanding Collaboration

The conventional view that business is all about competition is being challenged by the idea of collaboration, as companies look to find ways of exploiting the power of partnership - -

CONTENTS

Stakeholder dreams and shareholder realities

Companies are often faced with competing pressures. However, they should only prioritise goals other than maximising shareholder value if shareholders are protected by legal, financial or other less formal mechanisms.

The right vehicle

Every company is different and must choose a form of collaborative relationship that varies according to each of its specific needs.

Different cultures are a good thing

Companies collaborate to achieve better results by exploiting skills and knowledge. But to make sure it works, there is a need to recognise the different cultures of each organisation.

Masters of collaboration

Dealing with divisions along cultural lines is still the biggest challenge for companies entering into international partnerships.

In-house partners

Companies are moving away from a damaging mentality of internal competition and adopting a more interdependent culture.

From inward to outward

A multinational company transformed itself through collaboration.

The art of joining different cultures

Despite the hype that precedes most mergers and acquisitions, many such transactions fail. Companies that are joining forces can work together to ensure a good fit.

The great enabler

New technologies are turning collaboration into a practical business option.

Joined-up innovation

Complementary approaches to the technology market have resulted in a successful collaboration between BT and New Venture Partners.