Financial Times FT.com

Take a strategic risk but hedge your bets

By Fergal Byrne

Published: March 7 2007 02:00 | Last updated: March 7 2007 02:00

There are probably enough business strategy books in the world already but not all are as lucid and well researched as Michael Raynor's new guide to strategic thinking.

In The Strategy Paradox, Raynor addresses a perennial business challenge - the difficulty of predicting the future.

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