Opportunity can knock all it likes, but sometimes there just doesn’t seem to be anyone home. At least that’s what seems to have happened to hair accessories.
This is an area of the beauty industry that has remained one of those curious lost opportunities. Creating a collection of fancy headbands, pretty clips, or adorable bobble ties would appear to be an obvious step for a hairdresser to take along Diversification Street – the route most brands take in an attempt to cover a broad retail terrain. Yet hairdressing of this kind remains resolutely in the hands of the fashion brands.



