Financial Times FT.com

Web users differ from mainstream agenda

By Aline van Duyn in New York

Published: September 12 2007 10:52 | Last updated: September 12 2007 10:52

The news agendas of traditional media websites have very little overlap with news sites based on stories selected by web users themselves, according to a new study comparing the content of mainstream sites in the US with popular user sites such as Digg.

The findings come at a time when news organisations around the world are investing heavily in their web operations in an attempt to engage readers and viewers online.

You have viewed your allowance of free articles. If you wish to view more, click the button below.

Read this