Financial Times FT.com

PwC says adverts slump may endure for years

By Tim Bradshaw

Published: June 16 2009 03:03 | Last updated: June 16 2009 03:03

The advertising market faces a prolonged slump following the collapse in marketing spending, according to a report on Tuesday.

PwC’s entertainment and media outlook report forecasts the UK’s television advertising market will resume growth after 2010 but may not surpass 2008 levels until after 2013.

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