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Whitney Tilson: Buy prudently and be a fan of fear to reduce risk

By Whitney Tilson

Published: July 5 2008 03:50 | Last updated: July 5 2008 03:50

While everyone would agree it makes a lot of sense to prepare one’s portfolio for mistakes, bad luck or cyclically difficult times, most investors devote too little attention to risk management.

When times are tough, an emphasis on damage control can overshadow the more prudent weighing of risks versus rewards. When times are good, a false sense of security dulls the attention paid to what can go wrong.

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