COMPANIES PPR on Thursday insisted it would stick to its strategy of combining luxury goods and mass market retail despite falling sales at its high street outlets in the last three months of 2008.
The French group reported flat net profit from recurring operations of €924m in 2008, up 0.2 per cent on the previous year, with luxury brands, CFAO, its African automotive and pharmaceutical arm, and cost-cutting helping to mitigate the impact of the consumer slowdown.
