Financial Times FT.com

Women: Equality takes a step forward

By Avril Groom

Published: June 12 2009 16:04 | Last updated: June 12 2009 16:04

It only seems like yesterday that women were a novelty in the higher creative echelons of the watch business. Five years ago, watch design was predominantly a man’s world. Women customers mainly wore quartz models and many designs were small or bejewelled versions of men’s styles.

Much has changed. The sustained economic boom of the mid-noughties saw women buying more and larger watches and taking an interest in what went on under the bonnet, as it were.

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