Financial Times FT.com

Apple mulls unlimited music bundle

By Andrew Edgecliffe-Johnson in London

Published: March 18 2008 22:01 | Last updated: March 18 2008 22:01

Apple is in discussions with the big music companies about a radical new business model that would give customers free access to its entire iTunes music library in exchange for paying a premium for its iPod and iPhone devices.

The “all you can eat” model, a replica of Nokia’s “comes with music” deal with Universal Music last December, could provide the struggling recorded music industry with a much-needed fillip, and drive demand for a new generation of Apple’s hardware.

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