Are you sitting comfortably? Then I'll begin. Once upon a time a businessman was feeling sad. Everyone was saying "innovate", but he did not know how. "What shall I do?" he wondered. "We need to dev-elop new products and reach new markets to keep shareholders happy."
Then a beautiful storyteller appeared. She said: "Don't worry, Mr Businessman. I can help you." He looked confused. How could the lovely lady help?
