Andy Redfern, co-founder of the website Ethical Superstore.com, has no illusions about consumers who claim to be green.
“We had a rush last year on solar iPod charges and most of them were going to Glastonbury,” he says.
Consumers: Shoppers need a nudge to buy green
By Jenny Wiggins
Published: April 17 2008 14:46 | Last updated: April 17 2008 14:46
You have viewed your allowance of free articles. If you wish to view more, click the button below.
- Front page
- World
- Companies
- Markets
- Global Economy
- Lex
- Comment
- Management
- Personal Finance
- Life & Arts
- Video
- Podcast
- Interactive
- In depth
- Special Reports
- Jobs & classified
- Services & tools
"Front page" sub navigation
"World" sub navigation
"Asia-Pacific" sub navigation
"Europe" sub navigation
"Latin America & Caribbean" sub navigation
"Middle East & North Africa" sub navigation
"UK" sub navigation
"US & Canada" sub navigation
"Companies" sub navigation
"Energy" sub navigation
"Financials" sub navigation
"Health" sub navigation
"Industrials" sub navigation
"Retail & Consumer" sub navigation
"Technology" sub navigation
"Transport" sub navigation
"By region" sub navigation
"Columnists" sub navigation
"Markets" sub navigation
"FTfm" sub navigation
"Markets Data" sub navigation
"FT Trading Room" sub navigation
"Equities" sub navigation
"Lex" sub navigation
"Comment" sub navigation
"Management" sub navigation
"Columnists" sub navigation
"Personal Finance" sub navigation
"Investments" sub navigation
"Tools & Calculators" sub navigation
"Compare & Apply" sub navigation
"Life & Arts" sub navigation
"Arts" sub navigation
"Pursuits" sub navigation
"Travel" sub navigation
"Interactive" sub navigation
"In depth" sub navigation
"Jobs & classified" sub navigation
"Jobs" sub navigation
"Services & tools" sub navigation
"News by email" sub navigation
