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Does business understand technology any more?

By Peter Whitehead

Published: June 17 2009 16:18 | Last updated: June 17 2009 16:18

I don’t read many books, but one I did get through last year was about how a manufacturer was transforming itself into a provider of expertise and services.

The book* used a fictional company that made power generators to illustrate how high-speed connectivity and collaboration enabled it to overcome a challenge from low-cost rival manufacturers by creating a network, or mesh, of its entire “eco-system” – suppliers, customers, experts, critics and others.

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