The internet has overtaken television to become the UK’s largest advertising medium, according to a report by PwC for the Internet Advertising Bureau.
The UK is the first large media market to see such a shift.
By Tim Bradshaw, Digital Media Correspondent
Published: September 30 2009 00:06 | Last updated: September 30 2009 00:06
The internet has overtaken television to become the UK’s largest advertising medium, according to a report by PwC for the Internet Advertising Bureau.
The UK is the first large media market to see such a shift.