Financial Times FT.com

BT in BSkyB football challenge

By Andrew Parker and Ben Fenton

Published: September 12 2008 23:47 | Last updated: September 12 2008 23:47

BT is considering entering the big league of pay-television by challenging British Sky Broadcasting with a bid for rights to screen live Premiership football matches.

The UK’s leading fixed-line telecoms company, which launched a television service last year, has been studying the economics of bidding for live Premier League rights, which are to be auctioned early next year.

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