Financial Times FT.com

Christmas 2008

Business and society

Review by Stefan Stern

Published: November 29 2008 01:07 | Last updated: November 29 2008 01:07

When Markets Collide: Investment Strategies for the Age of Global Economic Change
By Mohamed El-Erian
McGraw-Hill Professional £15.99, 304 pages
Winner of the Financial Times/Goldman Sachs Business Book of the Year Award 2008. El-Erian’s serious analysis of the new economic world order has won admirers in every major financial market. As we struggle to work out what the “new normal” will look like, El-Erian provides readers with market-tested insights.

Nudge: Improving Decisions About Health, Wealth and Happiness
By Richard Thaler and Cass Sunstein
Yale University Press £18, 293 pages
The policy wonks’ favourite, this treatise by two Chicago economists has proved highly influential. Top-down government diktat is proving less and less effective, they argue. People cannot be told what to do. For better outcomes, “nudge” them: make suggestions, use peer pressure. Less convincing on what happens when nudging isn’t enough.

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