It is the world’s most exclusive car showroom. Customers fly in by private jet to a former Swedish airforce base where each Koenigsegg “supercar” is custom-made. They test drive the 245mph vehicle around the airfield before deciding whether to part with the €1m ($1.4m) needed to buy one. Just 18 were sold last year.
Koenigsegg Automotive is the brainchild of Christian von Koenigsegg, a Swedish entrepreneur who founded the company at the age of 22 with an ambition to produce “the ultimate car”. Fifteen years later, he is preparing for another challenge.

Car industry in crisis 

