Dear Economist,
I am contemplating writing a popular book on the use of economic tools to explain everyday aspects of modern life, but have grown concerned that there is a growing pile of highly successful books in this vein already in circulation.
I cannot decide whether the success of these forerunners means that the public appetite for such subjects will already be satisfied by the time my work appears, or whether it indicates that my efforts are more likely to find a receptive audience. Please can you advise me how to decide whether I should embark on this enterprise.
Would-be Author
Dear Would-be,
