Financial Times FT.com

Virtue’s reward? Companies make the business case for ethical initiatives

By Michael Skapinker

Published: April 27 2008 19:48 | Last updated: April 27 2008 19:48

Water purifierReutersIn Unilever’s London headquarters, Gavin Neath, the consumer goods group’s head of sustainability, takes a plastic contraption out of its cardboard box and places it on a table. It looks like a small and semi-transparent version of the vending machines that dispense drinks to office workers.

The device is called a Pureit – and it is a drinks dispensing machine of sorts. Developed by Hindustan Unilever, the company’s Indian subsidiary, the Pureit provides drinking water from any source, however polluted, purifying it with a series of meshes, parasite and pesticide traps and a germ-killing battery kit, without the need for boiling and without the use of mains electricity.

You have viewed your allowance of free articles. If you wish to view more, click the button below.

Read this