Financial Times FT.com

Giveaways entice lone parents to job schemes

By Alex Barker, Political Correspondent

Published: March 30 2009 00:32 | Last updated: March 30 2009 01:10

Unemployed single mothers have been enticed to join government-funded job schemes with offers of shopping vouchers, washing machines, games consoles and Christmas turkeys by private sector groups whose fees are partly tied to how many volunteers they sign up.

Even as the numbers desperate to find work has soared, private providers of welfare services have run promotions and “prize draws” to convince lone parents to take up free jobseeker support.

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