You can have reflexology, not to mention acupuncture and deep tissue massage, if you work at Microsoft UK. But one of the features of this year’s Europe-wide survey of the best places to work is how rarely employees mention such perks.

It is true that at OC&C Strategy Consultants in the Netherlands, staff and their spouses can go on twice-yearly ski trips. It is also the case that the company cars at Computer Future Solutions in the UK run to BMWs and Porsches.