Financial Times FT.com

Saatchi Online stars as art brand

By Andrew Edgecliffe-Johnson, Media Editor

Published: October 11 2007 04:58 | Last updated: October 11 2007 04:58

Charles Saatchi’s online gallery now ranks alongside the BBC and Bebo as one of the only UK brands in the top 500 websites in the US, the 18-month old site disclosed on Wednesday as it unveiled the first estimates of what its members have sold.

A poll of 2000 of the 70,000 artists on the site estimated that Saatchi Online is now responsible for annualised art sales of $130m (£64m). The figure is extrapolated from the $88,000 sales reported by 500 respondents for a single week in September.

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