Financial Times FT.com

Marketing: Selling sexy cigars and gourmet chocolate

By Andy Webb-Vidal

Published: March 9 2006 16:59 | Last updated: March 9 2006 16:59

Is “aromatherapy” the new strategic marketing tool for exporters from the Dominican Republic? Maybe.

Entrepreneurs have made impressive advances in reorienting the country’s portfolio of export products away from basic agricultural commodities and towards light manufactured goods and services.

Dominican republic

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