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The Obama inauguration

In business, 100-day plans are a mistake

By Michael Skapinker

Published: January 19 2009 19:48 | Last updated: January 19 2009 19:48

Journalists love milestones. A hundred days from now, we will be asking whether US president Barack Obama has been a success or not. It will not be fair, but Mr Obama knows the way the world works and has been scrutinising Franklin Roosevelt’s first 100 days.

Mr Obama enters office facing some tough choices, as do many chief executives, which is why they, too, often have 100-day action plans.

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