Financial Times FT.com

Technology embraces fashion in 'Hug shirt'

By Danny Bradbury

Published: December 11 2006 02:00 | Last updated: December 11 2006 02:00

Few things encourage businesses to be more imaginative than the opportunities presented by new technology. But the latest high-tech fad combines this with the mother of all things faddish - fashion.

Smart textiles that can respond to touch or carry electrical signals have prompted entrepreneurs to develop an array of innovative new clothes and consumer products.

You have viewed your allowance of free articles. If you wish to view more, click the button below.

Read this