Drive into Zug, the Swiss cantonal capital that has lured the $810m Krom River hedge fund from London, and the first impression is of a 1980s boom town not a pastoral Alpine village.

Luxury car dealerships give way to banks and upmarket stores. Only in the centre, next to the picturesque lake where tourist boats dock for summer cruises, does traditional architecture overtake the modern construction. On the horizon lies the Zugerberg, a local beauty spot commanding the lake, while to the south rears the bulk of the 1,800m Rigi peak.