How would you, as an investor, like your financial information? On the Generico website, you can read electronic files in the form of PDFs, or browse through a fully linked, web version of the annual report. You can even download spreadsheets of the financial information and slice and dice it as you want.

Generico, alas, is not real. It is the brainchild of the Report Leadership group and is intended to show how corporate reporting can be improved.