The business school in Rouen has become the second French business school in as many months to rebrand, developing a more accessible image for the international market.

Groupe ESC Rouen has become Rouen Business School and the school’s programmes have also had a name change. This includes the International MBA and four Masters of Science programmes including Global Management, Finance, Marketing French Excellence and Business Information Systems, all of which are taught in English. Rouen Business School also recently opened a Paris Executive Campus in partnership with Reims Management School.