Financial Times FT.com

Baidu’s search model under fire

ByKathrin Hille in Beijing

Published: November 18 2008 15:21 | Last updated: November 18 2008 15:21

Baidu.com, China’s largest internet search engine, on Tuesday admitted that some companies had used its website to market fraudulent information, as it faced mounting criticism for auctioning top search result rankings to the highest bidders.

In a statement, Baidu said it had started an internal investigation of the problem, pledged to cooperate with regulators and expressed a ”sincere apology for hurting the feelings of users and other customers”.

You have viewed your allowance of free articles. If you wish to view more, click the button below.

Read this