April 12, 2009 10:54 pm

Reaching across borders

As chief executive officer of Executives without Borders, a non-profit group that links experienced business people with targeted humanitarian projects in developing countries, Robert Goodwin wants to make it easier for the business community to give back.

“Maybe someone doesn’t have a year [to devote to a project] because of their job or because they have a family,” he says.

More

IN Business Education

“We try to give them a Peace Corps type experience based on the time they do have to give, be it a month, a couple of weeks or even just a couple of hours a few times a month.”

Mr Goodwin, a former officer in the US Air Force, founded Executives without Borders in 2007 after graduating from Harvard Business School’s general management programme. The seven-week programme, which takes place over five months, typically has about 100 students each term.

At the time, Mr Goodwin worked as chief operating officer of International Aid, a healthcare relief and development organisation. He recalls that his fellow students were intrigued by his job and interested in the notion of social entrepreneurship.

Mr Goodwin wanted to harness those good intentions to bring about change in the developing world. From his experience in the field of humanitarian aid, he knew that schools and hospitals and non-government organisations in developing countries had business requirements. But hiring consultants came at a steep price. Moreover, money spent on those services could otherwise be used to benefit the organisation itself.

His concept: match volunteer business professionals eager to work on humanitarian projects round the world with NGOs in emerging countries most in need of help. The NGO gains a seasoned business leader to help it improve efficiency and effectiveness; the volunteer comes away with personally and professionally satisfying work experience.

The idea is based on Médecins sans Frontières (Doctors without Borders) the international medical humanitarian organisation. Executives without Borders has a network of hundreds of volunteers worldwide from the corporate and academic arenas; many are also graduates of Harvard’s general management programme.

The diversity of the network – students come from 35 countries and represent 50 industries – encourages dynamic ideas, according to Benjamin Esty, a professor at HBS and a casual adviser to Executives without Borders.

“It’s that diversity that stirs up thought . . . lots of ideas get sparked,” he says.  “You have a pretty powerful global network the day you set foot in the programme.”

Prof Esty says that Mr Goodwin’s organisation has “elevated the importance of social contribution”.

“The mission of this school is to educate leaders to make a difference in the world. Bob was able to infectiously attract senior leaders to think about how they can contribute to solving big, complex problems,” he says.

 
Robert Goodwin

Social contribution: Group founder and CEO Robert Goodwin

Executives without Borders matches the skills and expertise of an executive with the projects he or she could most benefit. The volunteers first work remotely with the organisation, getting to know its needs and challenges, and then work on site.

The group targets projects aligned with the United Nation’s Millennium Development Goals, which include halving extreme povertyand combating HIV, malaria and other diseases. It also targets projects that will provide sustainable benefits to a community for gen­erations.

Executives without Borders has three ongoing projects: one in conjunction with an Indian NGO to increase enrolment and graduation rates for young girls, a second at a hospital in a poor community in Honduras and a third at an inner-city school in Rwanda run by a new Harvard MBA graduate. Each project has a staff of 15-20 people.

The bleak economic climate is having an impact on the organisation’s ability to attract donors, says Mr Goodwin, who oversees an annual budget of about $500,000 (€377,000, £450,000). However, the downturn has boosted the ranks of his professional volunteers. “Now there’s a lot of people who’ve been laid off who want to do something significant,” he says.

Mr Goodwin hopes to expand the scope and number of projects, implementing immunisation programmes and water sanitation schemes in emerging countries.

“What’s exciting for me is that we can make such a big impact because we’re not starting our own projects,” says Mr Goodwin. “We’re making existing projects work better.”

Copyright The Financial Times Limited 2014. You may share using our article tools.
Please don't cut articles from FT.com and redistribute by email or post to the web.