September 19, 2011 12:48 am

Upfront: jobs, art and social media

Masters in management key to finding a job, say graduates

Most masters in management alumni are convinced that their degrees helped open the door to the corporate world, according to an FT survey.

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IN Masters in Management 2011

More than 2,300 alumni who graduated in 2008 from 74 business schools around the world were asked to complete the survey in July. Of the 883 respondents, about 47 per cent said their masters was an “extremely important” factor in their employers’ decision to hire them, while 36 per cent rated it as “moderately important”. Only 7 per cent said their degrees had no bearing on their recruitment.

The value of the degree in securing employment is underlined by the success of graduates in quickly finding suitable jobs. More than two-thirds of alumni found employment before they completed their studies. Among those job hunting after graduation, 61 per cent found work within three months, while a further fifth took six months or more to secure a job.

Roughly half of those surveyed remained with their first post-masters employers three years later. Of the half who opted to move companies, one-third have worked for three or more different employers since graduation.

Loyalty is rewarded, the survey also reveals. More than 80 per cent of those who stayed with the same employer have been promoted at least once, with roughly two in five being promoted on two occasions or more.

The art of business

The “Mona Lisa”, housed in France’s Louvre museum, will gain new company this year as students from the French business school Audencia enrol to study fine art.

The Nantes-based school and the Ecole du Louvre are running a joint masters degree in art management. From 2012 they will run summer schools for both business and art students. Boston University in the US is expected to participate in the venture.

Schools embrace social media

Social Media Week starts on September 19, and business schools seem determined to show they are not being left behind.

SMW is a global event highlighting developments in the field, with conferences from Bogotá to Beirut – and, of course, online. Among those rising to the challenge is Strathclyde Business School in Glasgow, which is holding a discussion with 25 representatives from various industries about what they want from social media service providers. There will also be an event to allow students to network with practitioners.

“Academia is often neglected during industry-based social media events,” says Jillian Ney, doctoral researcher at Strathclyde and advisory board member for Glasgow’s SMW.

Politecnico di Milano School of Management also plans events on mobile media, apps and more, in response to the many Italian businesses in this field.

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