Financial Times FT.com

Alibaba’s audience needs convincing

By Kathrin Hille and Gerrit Wiesmann

Published: September 16 2009 14:27 | Last updated: September 16 2009 14:27

Jack Ma takes pride in his rhetorical abilities. Whenever Alibaba’s founder and chairman takes to a stage to speak to students, customers or employees, he is confident of impressing his audience.

But Mr Ma would need the skills of a magician to convince investors that he is doing the right thing now.

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