Financial Times FT.com

BRICs could point the way out of the economic mire

By Jim O'Neill

Published: September 23 2008 03:00 | Last updated: September 23 2008 03:00

In spite of the magnitude of current challenges, if there was ever a good time for the US, and the world, to face these remarkable challenges, this is it. That is because of the extent to which consumption in the leading emerging market economies - Brazil, Russia, India and China (BRIC) countries - should be able to offset the slowdown in the US.

A large amount of global demand continues to be created from inside the BRICs. This is especially the case with China, where August saw an acceleration in inflation-adjusted reported retail sales to 15.9 per cent. The Chinese shopper alone is contributing more to global GDP than the infamous US shopper. Meanwhile, Brazil has reported much stronger than expected 6.1 per cent GDP growth for the latest quarter.

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