Financial Times FT.com

Revamped iPlayer to reinvent media access

By Tim Bradshaw, Digital Media Correspondent

Published: June 26 2008 03:39 | Last updated: June 26 2008 03:39

The BBC on Thursday unveils a new version of its successful online television service, the iPlayer, with the goal of “reinventing” the way media are accessed.

The iPlayer, which has been used to view 100m videos since its launch last Christmas, will feature a fresh design and fully integrated radio. The corporation hopes the new version will help capitalise on a popularity that has seen some shows such as The Mighty Boosh attracting 40 per cent of their audience online.

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