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July 19, 2013 2:09 pm
What top designers send down the runway in London, Paris or New York has long dictated what we buy on the high street. But what works on the catwalk is also influencing what the best-dressed Christmas trees will be wearing come December.
Christmas buyers are increasingly looking to fashion trends for inspiration, with home styles tending to follow fashion with about a year’s delay.
The woodland theme – featuring lots of owls – was a big hit, after designers including Burberry sent clothes with animal images down the catwalk. Its clutch bags were fashioned with metal fox, duck, owl and hound heads.
This theme is poised to continue this year, with rabbits and squirrels joining the yuletide menagerie.
For the first time John Lewis will include yellow as a colour for Christmas. This followed citrus shades becoming a big look for both mens and womenswear for the past couple of seasons.
“These touches of what we call brights and neons are part of what we see as enlivening a reasonably traditional Christmas theme,” says Andrew Murphy, retail director at John Lewis. “These are key colours we think are coming through from fashion this Christmas.”
The trend for Fair Isle knitted jumpers – as best exemplified by the Gudrun & Gudrun sweater worn by character Sarah Lund in the television show The Killing – is also making the leap to tree trim.
HobbyCraft is selling a mini “Killing jumper” Christmas tree decoration, while B&Q has Fair Isle mittens.
The 1920s look – big on the catwalk and high street alike after the success of the TV show Boardwalk Empire and Miuccia Prada’s costumes for The Great Gatsby – is making its debut on the Christmas tree. B&Q will be selling art-deco inspired baubles, mini vintage cars and even tiny flapper girl decorations.
And what will the best-dressed trees be wearing in Christmases to come? The craze for stag heads and taxidermy is far from over and HobbyCraft has its eye on quilting – immortalised by Chanel’s classic bag – after Vogue editor Alexandra Shulman tweeted that she was considering learning the craft.
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