August 30, 2010 11:59 pm

AP settles Google News stalemate

Google and the Associated Press have struck a new agreement for the search engine operator to carry the news agency’s content, breaking a stalemate that had seen AP stories briefly disappear from Google News.

The new deal follows months of negotiations after a landmark 2006 licensing agreement between the two groups expired in January. The 2006 deal, which followed the AP’s threat to sue Google, paved the way for a number of moves by Google aimed at assuaging the suspicions of traditional news publishers.

Both companies declined to elaborate on the terms of their agreement, beyond brief statements, but Jane Seagrave, chief revenue officer of the AP, told the FT she was “very pleased with the agreement.”

The co-operative has championed an online “news registry”, aimed at keeping track of how its content is used online, and it is understood that under the new agreement Google has agreed to share more data with the AP.

Both companies highlighted plans to continue collaborating with the AP, saying they would look at “ways to improve discovery and distribution of news,” and a blog posting from Google adding that they would examine “ways Google and AP can work together to create a better user experience and new revenue opportunities.”

“We had a lengthy negotiation, leading to a better understanding on both sides about how we can work together,” Ms Seagrave said.

In 2007, Google struck a “hosted news agreement” under which Google News would host stories from news agencies including the AP, Press Association and Agence France-Presse which were not being remunerated for traffic to those stories on other newspapers’ websites.

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