BUSINESS LIFE
Resources
Principal content
The write stuff
Cracking business stories have had more appeal than self-help titles when the FT/Goldman Sachs book Business Book of the Year Award has been judged. What will happen in 2008?
Advice at a time of rapid change
Every so often, a book comes along that demands to be read because of the author’s reputation or the subject is important. In the case of The New Age of Innovation, both are true
Medicine for a flawed system
Only chemicals and pharmaceuticals seem to profit from US property rights protection, say the authors of Patent Failure
How to stay on a roll
Jean-Claude Larréché’s The Momentum Effect may prove challenging for readers who struggle with the vision thing
Cyberspace freedom
The worldwide web is at risk, argues Jonathan Zittrain in The Future of the Internet. Closed systems, designed by makers for a limited number of uses, forestall innovation
French funder of US start-ups
Georges Doriot sailed to the US to become a brigadier general in the second world war and an influential professor at Harvard Business School
Tales of brand revolution from P&G
P&G is forging ahead with innovative products, based on consultation with its consumers and a more disciplined approach. Its tooth-cleaning Whitestrips are one example
Hidden costs of ‘cheap’ goods
It can be difficult for a western company, even when it has the best of intentions, to find a reliable Chinese outsourcing partner that can produce safe products
If you want to be loved, do it right
Achieving ‘no service’ status, the premise behind The Best Service Is No Service, unleashes a hugely positive win-win with greater value for customers and companies
Breathing life back into the cities
Who’s Your City is a wonderful guide to why cities have regained their lustre after a half-century of decline from an authoritative and entertaining observer




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